Bria Hash Case Study | The Remote Catalyst
Bria Hash

Case Study | Project Lead

Five people, five tasks, five timelines. One Project Lead holding it all together.

Bria Hash brought The Remote Catalyst in to lead her team through their highest-stakes window of the year. The work was clear. The team was capable. What they needed was someone steady at the centre, holding the timeline, holding the line, and keeping everyone aligned without the founder being the one to do it.

Bria Hash

Founder & CEO, Black Woman Sales Academy

Engagement Project Lead +

A Project Lead engagement places The Remote Catalyst at the centre of an existing team during a defined window of work. Setting timelines, delegating ownership, running communication, and protecting the founder's focus while the team executes.

Timeline Summer campaign +

The engagement spanned Bria's Summer campaign window, the busiest, highest-stakes stretch of her year. Project Lead support runs the length of the campaign, from kickoff to close-out.

Industry Sales education +

Bria runs Black Woman Sales Academy, a sales education business serving Black women building real revenue in their work. Her campaigns are her core revenue moments, and they cannot afford execution gaps.

Pillars Clarity & consistency +

Clarity & Consistency as the core pillar. The work centred on giving an existing team the structure, communication cadence, and ownership clarity they needed to deliver a campaign without confusion or last-minute scrambles.

Before working with The Remote Catalyst

The team was capable. The campaign window was unforgiving.

Bria's team did not lack talent. What they lacked was a single person at the centre keeping the lines clear: who was doing what, when it was due, what came next, and what to do when something slipped.

The Summer campaign window is the highest-stakes stretch of her year. The kind of moment where one missed handoff or one fuzzy deadline costs real revenue and real momentum. The kind of moment where the founder cannot also be the person chasing the team for status updates.

What she needed was someone external. Someone steady. Someone who could hold the team to the standards Bria had already set, without Bria being the one holding them.

What she actually needed

Not more team members. One steady centre.

Clear timelines

Every task with a real owner and a real deadline, not a vague "let's get it done by next week."

Delegation by ownership

Tasks assigned by who should own them, not by who happened to be available when it came up.

Proactive communication

Reminders, updates, and gentle nudges that kept the team aligned without anyone having to chase.

Accountability without pressure

A standard the team could rise to without it feeling like surveillance. Support and standards held in the same hand.

How it worked

Three stages. One clean campaign.

Stage 1 | Set the structure

Map the work, name the owners

Started by mapping every task in the Summer campaign against a clear timeline. Assigned ownership by capability, not availability. Established a communication cadence the team could count on, before the campaign window opened.

Stage 2 | Lead the line

Reminders, updates, gentle nudges

Once the campaign was running, became the centre of the team's communication. Sent proactive reminders, shared updates before they were asked for, and nudged anything starting to slip back on track before it cost the team a deadline.

Stage 3 | Hold the standard

Accountability with support

Held the team to the standards Bria had set, without making it feel like surveillance. Balanced accountability with support so the team had room to do their best work, and so the founder did not have to be the one chasing.

What we delivered

Six things that moved the campaign through clean.

  • A complete project timeline: every campaign task with an owner and a deadline before kickoff.
  • Ownership clarity: every team member knew exactly what was theirs and what was not.
  • A proactive communication cadence: structured check-ins and updates the team could count on.
  • Real-time risk management: spotting and resolving slippage before it became a missed deadline.
  • Founder protection: Bria stayed focused on the parts only she could do.
  • A team that moved as one piece: not five disconnected ones working in parallel.

The results

What changed, operationally and personally.

Operationally

  • Deadlines met across the campaign window without confusion.
  • Clear timelines, delegated ownership, consistent communication throughout.
  • Slippage caught and corrected before it cost the team a deadline.
  • A collaborative environment where the team thrived.

Personally

  • Bria stayed focused on the parts only the founder can do.
  • Accountability without pressure, for the team and for her.
  • A campaign delivered without last-minute scrambles.
  • Confidence the team could be led from the centre, not just from the top.

In her own words

"Tricia Harrison was an invaluable asset to our company, bringing outstanding project management and organizational skills that kept our team focused and productive during our Summer campaigns."

"What truly set Tricia apart was her steady, reliable communication style. She proactively sent reminders, updates, and gentle nudges that kept everyone aligned, even during our busiest periods."

"Her ability to balance accountability with support created a collaborative environment where the team thrived. I wholeheartedly recommend Tricia for any opportunity requiring strong project management and team leadership."

Bria Hash, Founder & CEO, Black Woman Sales Academy

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